LISTALL MARKETING EXAM                                     PRIVATE AND CONFIDENTIAL

Marketers are expected to obtain at least 90% for this EXAM before they can qualify as Qualified Marketers and obtain their Permanent Marketers Codes.

Total Points 100

Instructions:
a) Please complete the questionnaire and forward to HQ at louis@Listall.co.za.co.za or by fax to 0866 124 303.
b) You may complete the questions with the help of our printed Materials and other Listall /or Internet websites (Google it if all else fails).
c) Please do not ask other Marketers or LISTALL staff for their answers-try to solve all answers yourself as far as possible (if all else fail then ask)!

1. What are 10 important things Included in our Marketing Package? Please use your own words (5)

a. _______________________________________________b. __________________________________________

c. _______________________________________________d.__________________________________________

e. _______________________________________________f. __________________________________________

g. _______________________________________________h.__________________________________________

i. ________________________________________________j.__________________________________________

__ __________________________________________________________________________________________

2.  HOW MUCH DOES OUR PRODUCTS COST? (4)

Annual option?   __________

Monthly option? __________

Banners? _________ per month

Hosting of co.za site? _________ per month if client buys package through us

3. What should clients be advised to do if they want to proceed to advertise with us? (1) Careful here!

________________________________________________________________________________________

4.   What is our Main Websites address? (1)

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5.  How many One Liner adverts will a client be given? (1)

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6.  What is the MAXIMUM amount of words clients are allowed to place on their adverts? (1)

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7.  How many photos are normally allowed per advert (excluding the Company Logo photo)? (1)

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8.  How much does monthly hosting cost for clients if they buy our package and  receive a ".co.za" through us? (1)

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9.  Within how many working hours can a client expect his main advertisement to be on the Internet? (1)

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10.  Client F buys our package and we register a DOT co.za name for him - How soon can a client expect his "co.za" address to work? (1)

 _______________________________________________________________________________________

11.  What is our Company's policy regarding the "Making of Promises" to our clients? (1)

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12.  What should a client do who wants to make use of a monthly Debit order? (1)

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13.  Are Clients allowed to make a deposit and pay of the rest? Please explain what they may do! (2)

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14.  What is special about the web page / websites that we build for clients? (1)

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15.  What is contained therein? (3)

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16. How many keywords do we normally place in a clients advert? How many keywords can the client give us on the Advert form? (2)

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17.  If a client wants us to make regular changes or updates to their website - what are the prices? (3)

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 18.  On what sector of the business market do we focus on? Small, medium, large or Corporate businesses? (1)

_______________________________________________________________________________________

19.  Meta Tags- There are three main Meta Tags we program into websites - What are they? (1)

_______________________________________________________________________________________

20.  How can a person, while browsing an Internet website, check the Meta Tags of a website? (1)

_______________________________________________________________________________________

21.  Do we focus mainly on the (1)
a) Building of Websites or on b) The Marketing of existing websites and building of Basic websites for those who do not yet have a website?

a or b?____

22.  How can I show a client an example of an Advert with Listall? Give 2 Examples of addresses you can use (2) 

_______________________________________________________________________________________

23.  "We now include FREE feedback forms in ALL our Adverts" What is this feedback form and why is it important? (2)

_______________________________________________________________________________________

_______________________________________________________________________________________

24.   What is the most Important Search Engine used all over the World and what is it's address? (1)

_______________________________________________________________________________________

25. What is the name of SA's most popular SEARCH ENGINE? and What is its Website address? (1)

 _______________________________________________________________________________________

26.What is the main difference between a Website address and an Email address? (2) 

_______________________________________________________________________________________

27.  Can a person find his own details on the Listall website - Do a search? (not Google) How? (1)

 _______________________________________________________________________________________

28  What is our Company slogan? (1)

_______________________________________________________________________________________

29  Name 3 Search Engines to whom we submit all our websites?(1)

_______________________________________________________________________________________

30.  What is a "Hyperlink"?(1)

 _______________________________________________________________________________________

31.  A client wishes to advertise his Ferrari on our System -Is this allowed? And a Property? How much does it cost and for how long does it run?(2)

Ferrari_______,Property _________Price  R_____ for ______months.

32.  What is our view point if a clients wants something from us which is not normally offered? - are we prepared to see if we can assist or do we only do work stated on our site? (1)

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33. A Client's brother will build his website for him - will we build an advert for the client and do their advertising at half price? (2)

________________________________________________________________________________________

34. We offer Banners to clients on our websites - Are these Banners fixed or do they rotate? How many banners are there on each page?(2)

________________________________________________________________________________________

35. A Client wishes for us to take over their website, move it to our servers and make some changes to the site -is it possible -at what price? (2)

________________________________________________________________________________________

36. A Client only wants a Basic Website built by us without any marketing done to it, no search engine submissions or any adverts -How much would it cost? And how much would his monthly hosting cost? (2)

___________________________________________________________________R _____________________p.m.

37. The client decides to give you the full annual Advert Fee in cash - How would you handle the actual cash? (2)

________________________________________________________________________________________

38. The Client enquires about receiving an Invoice! What now? Can we first invoice him before payment? (2)

________________________________________________________________________________________

39. The client is insisting to only pay once we have completed all his work! How should you handle it? (2)

________________________________________________________________________________________

40. A client has 3 businesses which he wants to advertise independently with us - Is it possible? Can you offer his a special price or deal? (1)

________________________________________________________________________________________

41. A client hears that he may become a Marketer with us and receive commission on his own deal straight away, it this possible? (1)

________________________________________________________________________________________

42. What will happen to a clients website? -and after how long? if their premiums are not received? (1)

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43. Is there a charge to put a website back on for a client? If so, how much? (1)

________________________________________________________________________________________

44. Client A wants us to build him a nice, fancy website and wants you to give him a urgent quote! Can we help him? What should you do? (2)

________________________________________________________________________________________

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45. Client B wants a Database driven website with E-Commerce facilities, what now? (1)

________________________________________________________________________________________

46.  The client forgets to enter your name when he completes his Online registration form! What now-You're going to loose your commissions? (1)

________________________________________________________________________________________

47. Client P request you to please design a nice Form for his web page in your free time -what should you do? (1)

________________________________________________________________________________________

48. And type over a 40 page document for him to be entered into his advert? (1) Surely you can type it for him and let him pay you direct? (2)

_____________________________________________________________________________________________________

49. He request your Banking details since he has a problem to transfer to our account at Standard Bank-What should you do? (1)

Marketers Questions

One of your clients or friends wishes to also become an agent with us, what should they do? (1)

________________________________________________________________________________________

What address should they go to? (1)

________________________________________________________________________________________

What is needed before a Permanent Marketers code is allocated to the hopeful Marketer? (1)

________________________________________________________________________________________

How much commission is paid to Marketers on Annual _______%  and Monthly Premiums __________ %? (1)

How much commission is payable to the Marketer form the Registration fee? (1)

________________________________________________________________________________________

How much is the Registration fee? Is it a once off or monthly fee? (2)

________________________________________________________________________________________

You decide to get a Full time job somewhere else - May you continue marketing for us ______________________________? (1)

When are Marketers allowed to start employing their own Marketers? ___________________________________________ (1)

How much commission will Branch Managers (Franchisees) receive? ______________________________ %  (1)

Is this payment payable to Branches payable from your commission or from Listall's account? __________________________ (1)

As our Marketer-what is your main function? (1)

________________________________________________________________________________________

Who will actually do all the Marketing work for the clients? (1)

________________________________________________________________________________________

You decide to have A5 Flyers printed. What is expected from you before doing the actual printing? (1)

________________________________________________________________________________________

What is the procedure to have Business cards printed for yourself and/or your staff? (1)

________________________________________________________________________________________

You receive a Monthly income from Listall of R85,000 per month. You decide to buy a new Merc. Can you put LISTALL on your Forms as your employer? (1)

________________________________________________________________________________________

What are the requirements for you as a Subcontractor with us regarding PAYE? (1)

________________________________________________________________________________________

How many Sick Days pay will you receive if you are sick for 7 days? (1)

________________________________________________________________________________________

How much will your Monthly Income be if you sold 2 x R499 deals per day for the next twelve months if there are 22.6 working days in each month assuming you get R100 commission per sale? (2)

________________________________________________________________________________________

You decide not to work with us any longer after 2 years with us and you stop communicating and servicing your clients.
Will you continue to receive your monthly commission? YES or NO (1)

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You phone your client and he renews his premium for the 3rd year in a row and pays his annual payment into our Bank account!
Will you receive commissions if you were responsible for the payment received? ________  And in the 10th year? ___________ (2)

________________________________________________________________________________________________________________________________________________________________________________

Your client insist that he DID he did definitely pay his premium over to us. How can you make sure about it? (2)

________________________________________________________________________________________

How do the Listall office handle clients who when completing their online forms, neglected to put any referrals marketers name in the form? (2)

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